Education system Essay

These days pretty much every nation is worried about creating instruction framework as it can prompt financial development and individual flourishing. In any case, significant measures of cash spent on training not generally influence nation effectively. In this way the negative side like joblessness is critical to consider. The key issue for some, youngsters is that after graduation they have no likelihood to get a new line of work. Besides, if just significant expense capability opens ways to all the more likely activity, families from more unfortunate foundations can barely improve their lives. In any case capability can be amazing instrument for diminishing destitution and disparity. All things considered, the nation must advance open doors for individuals from all foundations. There are a few places on the planet, where not every person has a chance to get formal sort of training. Actually, youngsters need to help their folks in industrial facilities or accomplish ranch work. At the end of the day, some youngsters can not pick learning regardless of whether they need it. It is obviously observed that countries with elevated expectation of living consistently give incredible conditions to achieve attractive training. It appears as though the main path for more unfortunate nations to improve their procedure of financial development is to give a great deal of consideration to advancement of instruction framework. In addition, they should be keen on each resident. The specialists ought to be keen on each resident guaranteeing equivalent chances to pick up information. All in all, learning and information is a major interest later on gave that different parts of life are thought of. National prosperity is firmly connected to instruction accomplishment These days pretty much every nation is worried about creating instruction framework as it can prompt financial development and individual thriving. In any case, significant measures of cash spent on training not generally influence nation effectively. In this manner the negative side like joblessness is essential to consider. The key issue for some, youngsters is that after graduation they have no likelihood to get a new line of work. Moreover, if just significant expense capability opens ways to all the more likely activity, families from more unfortunate foundations can barely improve their lives. In any case capability can be ground-breaking instrument for decreasing neediness and imbalance. All things considered, the nation must advance open doors for individuals from all foundations. There are a few places on the planet, where not every person has a chance to get formal sort of instruction. Actually, kids need to help their folks in production lines or accomplish ranch work. At the end of the day, some youngsters can not pick learning regardless of whether they need it. It is plainly observed that countries with elevated expectation of living consistently give incredible conditions to accomplish attractive instruction. It appears as though the main path for less fortunate nations to improve their procedure of financial development is to give a great deal of consideration to advancement of instruction framework. In addition, they should be keen on each resident. The specialists ought to be keen on each resident guaranteeing equivalent chances to pick up information. Taking everything into account, learning and information is a major interest later on gave that different parts of life are thought of. National prosperity is firmly connected to training achievement These days pretty much every nation is worried about creating instruction framework as it can prompt financial development and individual flourishing. Notwithstanding, considerable measures of cash spent on instruction not generally influence nation effectively. Consequently the negative side like joblessness is imperative to consider. The key issue for some, youngsters is that after graduation they have no likelihood to get a new line of work. Besides, if just significant expense capability opens ways to more readily work, families from more unfortunate foundations can scarcely improve their lives. In any case capability can be incredible instrument for decreasing destitution and imbalance. All things considered, the nation must advance open doors for individuals from all foundations. There are a few places on the planet, where not every person has a chance to get formal kind of training. Truth be told, kids need to help their folks in plants or accomplish ranch work. As it were, some youngsters can not pick learning regardless of whether they need it. It is unmistakably observed that countries with elevated expectation of living consistently give incredible conditions to accomplish alluring training. It appears as though the main route for less fortunate nations to improve their procedure of financial development is to give a great deal of consideration to advancement of training framework. Besides, they should be keen on each resident. The specialists ought to be keen on each resident guaranteeing equivalent chances to pick up information. Taking everything into account, learning and information is a major interest later on gave that different parts of life are thought of. National prosperity is firmly connected to training achievement These days pretty much every nation is worried about creating instruction framework as it can prompt monetary development and individual success. Be that as it may, generous measures of cash spent on instruction not generally influence nation effectively. Thusly the negative side like joblessness is essential to consider. The key issue for some, youngsters is that after graduation they have no likelihood to get a new line of work. Moreover, if just significant expense capability opens ways to more readily work, families from more unfortunate foundations can barely improve their lives. In any case capability can be amazing instrument for decreasing neediness and imbalance. All things considered, the nation must advance open doors for individuals from all foundations. There are a few places on the planet, where not every person has a chance to get formal kind of training. Indeed, kids need to help their folks in processing plants or accomplish ranch work. As it were, some youngsters can not pick learning regardless of whether they need it. It is obviously observed that countries with elevated expectation of living consistently give extraordinary conditions to accomplish alluring training. It appears as though the main path for more unfortunate nations to improve their procedure of monetary development is to give a great deal of consideration to advancement of instruction framework. Besides, they should be keen on each resident. The specialists ought to be keen on each resident guaranteeing equivalent chances to pick up information. Taking everything into account, learning and information is a major interest later on gave that different parts of life are thought of. National prosperity is firmly connected to instruction accomplishment These days pretty much every nation is worried about creating instruction framework as it can prompt financial development and individual flourishing. Be that as it may, generous measures of cash spent on training not generally influence nation effectively. Accordingly the negative side like joblessness is critical to consider. The key issue for some, youngsters is that after graduation they have no likelihood to get a new line of work. Moreover, if just significant expense capability opens ways to all the more likely activity, families from less fortunate foundations can scarcely improve their lives. In any case capability can be ground-breaking instrument for lessening destitution and imbalance. All things considered, the nation must advance open doors for individuals from all foundations. There are a few places on the planet, where not every person has a chance to get formal sort of instruction. Truth be told, kids need to help their folks in production lines or accomplish ranch work. At the end of the day, some youngsters can not pick learning regardless of whether they need it. It is obviously observed that countries with elevated expectation of living consistently give extraordinary conditions to accomplish alluring training. It appears as though the main route for less fortunate nations to improve their procedure of monetary development is to give a great deal of consideration to advancement of training framework. In addition, they should be keen on each resident. The specialists ought to be keen on each resident guaranteeing equivalent chances to pick up information. Taking everything into account, learning and information is a major interest later on gave that different parts of life are thought of. National prosperity is firmly connected to training accomplishment These days pretty much every nation is worried about creating instruction framework as it can prompt financial development and individual thriving. In any case, generous measures of cash spent on training not generally influence nation effectively. Along these lines the negative side like joblessness is critical to consider. The key issue for some, youngsters is that after graduation they have no likelihood to get a new line of work. Moreover, if just significant expense capability opens ways to more readily work, families from less fortunate foundations can barely improve their lives. In any case capability can be incredible instrument for decreasing destitution and disparity. All things considered, the nation must advance open doors for individuals from all foundations. There are a few places on the planet, where not every person has a chance to get formal kind of training. Actually, kids need to help their folks in production lines or accomplish ranch work. At the end of the day, some youngsters can not pick learning regardless of whether they need it. It is plainly observed that countries with exclusive requirement of living consistently give incredible conditions to accomplish attractive instruction. It appears as though the main route for more unfortunate nations to improve their procedure of monetary development is to give a great deal of consideration to advancement of instruction framework. Besides, they should be keen on each resident. The specialists ought to be keen on each resident guaranteeing equivalent chances to pick up information. All in all, learning and information is a major interest later on gave that different parts of life are thought of. National prosperity is firmly connected to instruction achievement These days pretty much every nation is worried about creating instruction framework as it can prompt monetary development and individual success. Notwithstanding, generous measures of cash spent on instruction not generally influence nation effectively. Thusly the negative side like joblessness is essential to consi

Mathew Kohr vs Starbucks Assignment Example | Topics and Well Written Essays - 1500 words

Mathew Kohr versus Starbucks - Assignment Example Prior to the jury, Starbucks reacted by contending that since some espresso was offered for nothing, Mr. Kohr isn't secured by comparative insurances as that of a paying client. By and by, WRAL detailed that the contention of Kohr was because of the way that the complimentary gift is just offered to formally dressed officials, which settle on up an understanding between the organization and him. Once more, during the preliminary, Kohr admitted that he needed to commute home with the goal that he could snap a picture of the injury before looking for clinical consideration later. He returned home with the goal that his significant other could take photos of the consumes he had continued on his internal thigh. The legal counselor who spoke to Starbucks, Tricia Derr demanded that Kohr neglected to visit a consideration community desperately till over two hours passed. Initially, the Kohrs referenced two baristas for the situation, including the International Paper, who is the makers of t he cups, before coordinating the suit exclusively at Starbucks (ABC News, 2012). The representative for Starbucks referenced that the organization serves four billion espressos in the paper cups, and just fifty-nine of them had crumpled. Part OneThough Kohr and his significant other didn't remark concerning the choice, legal counselor Daniel Johnson said that the choice disillusioned them without a doubt. Then again, Starbucks referenced that the choice made by the jury was satisfying, including that it had a conviction that the laborers didn’t do anything wrong.In any affable activities that occur in the government court, both of the gatherings may make the pre-preliminary movement for rundown judgment.

Scholar Box Helps Students Find Local College Scholarships

HomePlanUncategorizedScholar Box Helps Students Find Local College ScholarshipsThis page may contain affiliate links.Nov 17, 2014Tool Review is a new feature. In the past 18 months, weve noticed a mini explosion in the number of new apps, websites, and resources that have been developed to help students, parents, and counselors through the college planning process. Unfortunately, the people who can make best use of these tools dont always know they are available. So from time to time, well be bringing you a new tool and letting you know if its worth adding it to your tool box. Scholarship Service Finds Students Money and Saves Counselors Time Our caps (graduation caps) go off to Scholar Box and their founding team. Started in 2012, Scholar Boxs original mission was to develop a tool for school counselors who were manually dealing with communicating local scholarships to students. Today, counselors and students benefit from Scholar Boxs tools. Scholarship Tool Makes Counselors More Efficient As anyone in the college scholarship field will tell you, finding local scholarships can be very rewarding. Local businesses and  organizations want to help students succeed and theres usually a smaller pool of applicants for these scholarships compared to national  ones. The high school guidance departments are a good source for finding out about local scholarships, but they may not be the best at  handling the paperwork and communicating to students everything thats available. Scholar Box solves this problem by creating an  online list of all scholarships a school knows about, so its easy to keep track of the information and theres one source for students to  look at. Counselors just add the url of the scholarship and Scholar Box collects the scholarship name, due date, award amount and eligibility requirements and keeps the information updated. Students Reap The Benefits Students create their own accounts, answer a few questions, and get a list of their schools scholarships they qualify for. Student information is protected, not sold to third parties and the service is ad free. Scholar Box helps students keep track of scholarships they have viewed, applied for, and ones theyve chosen to ignore. Scholarships are rated by competitiveness and amount of time needed to complete based on the information required. Students can go directly to the scholarships website to apply. Heres Why We Like It Its win-win for counselors and students. Both counselors and students save time and are more organized. Best of all, students have a reliable, online source to review their schools scholarships and keep track of progress. Its free for students and schools. There is no charge for schools to work with Scholar Box and there is no fee for students to have an account that accesses their schools scholarships. Scholar Box finds local company sponsorships to cover their costs of working with schools. For students, the account is free except if they choose to upgrade, which would allow them to qualify for scholarships from other schools. The cost to upgrade is $99, but we were told Scholar Box will refund that fee if students do not receive any scholarships. Its local and genuine. Scholar Box wants to deal with local scholarships, rather than use their platform to promote the same scholarships that can be found on major scholarship search engines. Theres One Catch.. Unfortunately up till now, Scholar Box has only worked with schools in Utah. They are starting to expand to other states, but wont be of value to you until they come to your area. You can help if you are a counselor and are interested in using Scholar Boxs service contact James Smyth at [emailprotected] If you are a parent let your school know about Scholar Box. After all its free and will help students more easily find money from local sources.    Road2College Debbie Schwartz is former financial services executive and founder of Road2College and the Paying For College 101 Facebook group. She's dedicated to providing families with trustworthy information about college admissions and paying for college. With data, tools and access to experts she's helping families become educated consumers of higher ed. View all posts CATEGORIES PlanToolsUncategorized TAGS Guidance CounselorScholarshipsNEWER POSTNew SAT For 2016OLDER POSTRegular Decision Deadlines Extended

The Attitude Toward The Publication Of Ugc - 900 Words

In terms of the attitude toward the publication of UGC, this dissertation begins by reviewing publication in print. There were 340 community newspaper website managers who answered the question about the importance generally of publishing UGC. Of those 134, 39.4% of respondents stated publishing UGC was very important, 117, which represents 34.4% stated it was important, only 3 respondents stated that it was unimportant to allow the public the opportunity to submit UGC. Overall, there were 30 respondents, 8.8%, who believed it is somewhat to very unimportant to publish UGC in print (see table 1). As it relates to photography, community newspaper website managers believed it was more important to allow the public to submit photographs, 150†¦show more content†¦These descriptive statistics provide a baseline to show attitude toward UGC and offer a line of comparison for answering RQ9, which seeks to explain the difference in attitude of community newspaper website managers tow ard publishing UGC online. The descriptive data shows a slightly different story when it comes to how important community newspaper website managers consider publishing UGC online. When these managers answered generally about the importance of publishing UGC online there were 100 respondents, 30.7%, who consider it somewhat important to publish UGC online. A total of 232, 71.2%, consider it at least somewhat important to publish UGC online. There were 94 respondents, 28.8%, who considered it at least somewhat unimportant to publish UGC online. This is more than three times the percentage of respondents who had something representing a negative attitude toward the overall importance of publishing of UGC in print. The trend toward a more negative attitude toward publishing UGC online continued in terms of UGC photography. The largest number of respondents 100, 30.4%, stated it was important to publish UGC photography online. Overall, 252 respondents, 76.6%, of respondents possess a po sitive attitude toward the publication of UGC photography online. Meanwhile, 77 respondents, 23.4%, considered the publication of UGC photography online somewhat unimportant or less. In this instance, the respondents again were nearly three times asShow MoreRelatedAnalysis Of Community Media967 Words   |  4 Pagesgauge a person’s willingness to comment or submit UGC through the use of content analysis in an attempt to gauge how much UGC community newspaper websites actually publish. In addition, the survey of community newspapers website managers offered some context to what choices might occur behind the scenes including the percentage of content submitted by the audience community media actually publishes. The expectation was that the percentage of UGC published would be high based past research that communityRead MoreFinancial Implications Of Gate Keeping883 Words   |  4 Pagesbusiness and there are still those who attempt to limit the audience’s access to inf ormation online, and they do so for financial reasons (Taneja, 2013). The editors of small community media are more concerned about revenue than those at larger publications (Donhue, Olien, Tichenor). There is an argument that can be made that gate-keeping decisions have traditionally been based on financial considerations (Tichenor, Donohue, Olien, Clarke, 1980; Soroka, 2012). Research has shown, at least someRead MoreThe Importance Of Community Newspaper Website Managers722 Words   |  3 Pageshave a negative attitude toward anonymous comments, a finding that is not surprising based on prior research (Nielsen, 2013). Therefore, this negative attitude toward anonymous commenting could influence who chooses to comment and who does not, even on sites that might allow anonymity. Previous research has indicated that some people will not comment without anonymity (Ingram, 2011; Reader, 2012b; Trytko, 2015; Yun Park, 2011). Even if the sites allow anonymity, the negative attitude of managementRead Moreâ€Å"Emerging Trends in Commerce Education to Face the Challenges of Dynamic Business World†1621 Words   |  7 PagesDepartment of Commerce,Smt. Dankunwar Mahila Mahavidyalaya, Jalna.E-mail: drahirrao@indiatimes.com 2 (M. Com., M. Phil., UGC NET)H. No. 135, Near Vitthal Mandir, Mahada Colony,Mantha Road, Jalna-431203. E-mail: prakashrodiya@rediffmail.com Abstract: Commerce education is business education. Commerce education is that area of education which develops the required knowledge, skills and attitudes for the handling of Trade, Commerce and Industry. The recent commerce education has emerged in the form of CharteredRead MoreThe Rise of Social Media and Its Impact on Mainstream Journalism21031 Words   |  85 PagesWORKING PAPER e rise of social media and its impact on mainstream journalism: A study of how newspapers and broadcasters in the UK and US are responding to a wave of participatory social media, and a historic shi in control towards individual consumers. Nic Newman September 2009 Contents Executive summary and key conclusions 1. Framing the debate 2. Mainstream media motivations, doubts and dilemmas 2.1 Definitions and motivations 2.2 BBC 2.3 Guardian and Telegraph 2.4 New York TimesRead MoreItalian Npl Market4299 Words   |  18 Pages8.5%, below Euro area average (10.6%) and is expected to remain stable 1 . In 2010 the amount of loans to Italian non financial institutions increased by 1.6%, versus an average of 0.4% of the Euro area countries, thus confirming the positive attitude towards the Italian system 2. Real estate market has been more stable than other European countries during the 2008-2009 turmoil period and has booked a +1.6% increase in turnover volumes in 2010, driven by commercial and residential, versus a 0.7% averageRead MoreTeacher Motivation and Its Effect on the Academic Achievement of Kindergarten Children6095 Words   |  25 PagesAbstract The purpose of this paper is to investigate if there are different levels of intrinsic motivation towards study, curiosity and external regulation among males and females. This study focuses are attained by conducting a survey (137 students) among a local university in Hong Kong. Results show that among all students, no matter males or females, their levels of intrinsic motivation towards study, curiosity and external are the same. Burger, Dahlgren, and MacDonald (2006) found that male haveRead MoreThe Development, Implementation, Monitoring and Evaluation of a Quality Assurance System Supporting Continuous Improvement of Higher Education in the Eastern Cape Technikon19611 Words   |  79 PagesTechnikon is established, is undergoing a rigours and robust transformation to ensure adequate delivery of high quality education. In an endeavour to achieve this, the government of the day enacted the new Higher Education Act of 1997 as framework towards this transformation. The Higher Education Act of 1997 assigned to the Council on Higher Education (CHE) statutory responsibility for quality assurance and quality promotion in higher education, to be carried out through a permanent structure, beingRead MoreSocial Media Business Model Analysis - Case Tencent, Facebook, and Myspace34799 Words   |  140 PagesEconomy Aalto University School of Economics ABSTRACT The term of social media is becoming increasingly popular presently, the amount of social media users is growing dramatically, and the monetization of social media has been discussed in publications but not in details. Nowadays, the most frequently used approach to make money for social media is online advertising. However, the successful company like Tencent proves other potentials of monetization. Because the business model is critical toRead MoreSocial Media Business Model Analysis - Case Tencent, Facebook, and Myspace34799 Words   |  140 PagesEconomy Aalto University School of Economics ABSTRACT The term of social media is becoming increasingly popular presently, the amount of social media users is growing dramatically, and the monetization of social media has been discussed in publications but not in details. Nowadays, the most frequently used approach to make money for social media is online advertising. However, the successful company like Tencent proves other potentials of monetization. Because the business model is critical to

The Netflix Series 13 Reasons Why Has Been A Popular Topic

The Netflix series 13 Reasons Why has been a popular topic for a large majority of teens and mental health experts. It is popular for its brutally honest portrayal of suicide, which some people, such as those from the National Association of School Psychologists, have severally mistaken as romanticism of the issue. The series not only expresses the vivid realities of suicide, it shines a light on what people actually feel that leads to this horrid act. What those people feel is extremely common and often overlooked because it is â€Å"not a real illness†, as claimed by the licensed psychologist Phil Hickey. It is time that our society began to stop hiding behind celebrity gossip and fashion trends, we need to begin discussing the more serious†¦show more content†¦The world seems cruel and it is almost impossible to see why you should even try to work towards the future.† When I researched symptoms of depression, what I saw really made me think about how easily disregarded each of these things are today. There were words on my computer screen that described common teenage behaviors, words like: sadness, crying, hopelessness, social isolation, loss of interest in previous hobbies, difficulty with relationships, self injury, pessimism, increased irritability, low self esteem, persistent boredom, major changes in sleep or eating habits, and thoughts or expressions of suicide. People in this day and age like to dismiss these things as someone being sensitive or just wanting attention but they are all signs of someone who is truly in pain, for reasons they may not even be able to explain. Dismissal and judgment from their family, friends, and peers make it very hard for most people to discuss these feelings and heal. There are ways to loosen the grip of depression but most people suffering from it are stuck in a sort of lull so they need guidance to get on the path to healing. One of the main ways to heal is to talk to someone about feelings and triggers of depression, which seems to be the hardest for a majority of our generation, we feel that no one will understand or that we will be made fun of. It may be hard to open up aboutShow MoreRelatedThe Impact Of Television On The Australian Economy1847 Words   |  8 Pagescommercial free-to-air (FTA) television, the FTA television industry plays a critical role in the Australian ecosystem. Due to its free delivery, it generates $3.2 billion per annum in economic and advertising surplus (Venture Consulting, 2015). This is why the value of commercial FTA television to the Australian public remains high whereby FTA television is watched by more than 14 million Australians daily (Free TV Australia, 2014). However, television nowadays is much more than a medium of entertainmentRead MoreRenting and Netflix8217 Words   |  33 Pages________________________________________________________________________________________________________________ Professors Willy Shih and Stephen Kaufman and David Spinola (MBA2007) prepared this case. HBS cases are developed solely as the basis for class discussion. Certain details have been disguised. Cases are not intended to serve as endorsements, sources of primary data, or illustrations of effective or ineffective management. Copyright  © 2007 President and Fellows of Harvard College. To order copies or request permission to reproduceRead MoreFreemium Business Model21065 Words   |  85 Pagescommissioned by TV4/Expressen Mobilab, mobile division of TV4, analyzes whether or not freemium is a viable business model for their mobile TV service called TV4 Play. The analysis was made through drawing conclusions from the paid content debate that has been raging among media and online companies the last few years, as well as analyzing the outcomes of different payment schemes implemented by different types of other media companies. The conclusions are that in deed freemium seems to be the way to goRead MorePortfolio for Organizational Behavior17518 Words   |  71 Pagesinto consideration different business aspects. The portfolio comprises of 8 topics that we studied during the course – Psychological Contract, Perception amp; Attribution, Motivation, Personality, Operating across Culture, Learning, Communication and Management Theory. The portfolio describes each topic through different business articles or video. Each section comprises of the article relating to one of the 8 topics along with summary amp; analysis. I tried to analyse the problems or challengesRead MoreStrategic Management and Value Chain Analysis Essay28619 Words   |  115 PagesTrue  Ã‚  Ã‚  Ã‚  False    11.  Successful companies today operate cross-functionally, integrating the operations of all departments.   True  Ã‚  Ã‚  Ã‚  False    12.  An overview of systems thinking includes input, process, output, and finances.   True  Ã‚  Ã‚  Ã‚  False    13.  MIS is a tool that is most valuable when it leverages the talents of people who know how to use and manage it effectively.   True  Ã‚  Ã‚  Ã‚  False    14.  The chief technology officer is responsible for ensuring the security of business systems and developingRead MoreSolution Manual CH 1 Management A Practical Introduction 6th Edition8886 Words   |  36 Pageshistorical perspective includes three viewpoints – classical, behavioral, and quantitative. 2. The contemporary perspective also includes three viewpoints—systems, contingency, and quality-management. POWERPOINT SLIDE 5 E. Five Practical Reasons for Studying This Chapter 1. Theoretical perspectives can a. help understanding the present. b. guide your actions. c. provide a source of new ideas to use in new situations. d. provide clues to your managers’ decisions. e. provideRead MoreData, Analytics, and Competitive Advantage14733 Words   |  59 Pagesmodels, and fact-based management to drive decisions and actions.[4] The benefits of all this data and number crunching are very real, indeed. Data leverage lies at the center of competitive advantage we’ve studied in the Zara, Netflix, and Google cases. Data mastery has helped vault Wal-Mart to the top of the Fortune 500 list. It helped Harrah’s Casino Hotels grow to be twice as profitable as similarly sized Caesars and rich enough to acquire this rival (Harrah’s did decide that it liked the CaesarsRead MoreLinkedIn Corporation9197 Words   |  37 Pagesnetworking firms were in their infancy—Google was still privately held and Facebook was not founded until 2004. 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Now e Innovator’s DNA shows whereRead MoreGoogle Self Driving Car Marketing Plan Essay11358 Words   |  46 PagesTechnology Assessment 5 4.3 SWOT analysis 7 5 Value Proposition 9 5.1 Safety 9 5.2 Economics 10 5.3 Productivity 10 6 Market Analysis 11 6.1 Market Demographics 11 6.2 Market Trends 12 6.2.1 Changing Laws 12 6.3 Market Needs 13 6.4 Customer Segmentation 14 6.4.1 First Segment 15 6.4.2 Second Segment 15 6.4.3 Third Segment 16 6.4.4 Fourth Segment 16 7 Marketing strategy 18 7.1 Positioning 18 7.2 Position on TALC 19 7.3 Product and/or service attributes

Segmenting Targeting and Positioning in Global Markets

Question: Discuss about the Segmenting Targeting and Positioning in Global Markets. Answer: Introduction: Segmentation, Targeting and Positioning refers to a strategic approach pertaining to modern methods of marketing. It is a marketing model that is made use of in order to assess the kinds of customers and business that the particular company can target and take the advantage of. Segmentation along with targeting can prove to be of increasing help in the creation of marketing communication plan that can help the marketers in prioritizing the propositions. It helps in developing along with delivering of the relevant messages that can help them in engaging with the different kinds of audiences. This approach lays more emphasis on the delivering of the appropriate messages as compared to that of product focused approach. The process of market segmentation helps in identifying the basis revolving around which the segmentation is done and it helps in determining of the important characteristics pertaining to that of the market segment (Schlegelmilch 2016). The market targeting on the other hand helps in the evaluation of the commercial attractiveness in relation to each segment. The product positioning helps in developing the detailed product positioning for serving the different segments. The business to business market is more complex as compared to business to customer unit. The business to business buyer is more rational as compared to that of consumer buyers and the B2B buyers have a tendency of purchasing things that they need. Consumers on the other hand have a tendency of buying things that they want. Segmentation involves the finding of different kinds of customers that have different kind of needs. Naturally Cheeky is the producer of an innovative health drink that is termed as Shrub. The owners of Naturally Cheeky are now exploring different kinds of partnering opportunities for the expansion of the company (Naturallycheeky.com.au 2018). This report focusses on the aspect of segmentation along with that of targeting of Naturally Cheeky. Around 88 % of the consumers believe that the nutritional drinks can help them in maintaining a healthy lifestyle. The consumers in the modern age tend to look for products that can contribute in a positive manner to their healthy lifestyle. The shrubs of Naturally Cheeky are unpasteurized and they contain the beneficial strands of that of proteins along with enzymes. Fresh ingredients are made use of for making the health drinks and spices along with herbs are used in the shrubs. Cold-press extraction is the process that is made use of for making the drinks that helps in preserving the minerals along with the vitamins. The niche customer segment that the marketing team of the company can focus on are the ones who are health-conscious and those who want to adopt a healthier way of life. The people who are involved in some kind of sports activity will be the ideal customers for this health drink as the natural ingredients made use of will help them in invigorating their body and their soul (Pearson 2016). Children also should indulge in health drinks if they are very physically active. Water can prove to be a good source of the liquid and it can help in supplying the fluid without any kind of calories. The dietary pattern of the children should have varieties and Shrub comprises of honey and apple cider vinegar that can provide a huge range of benefits for those who are young. Shrub has got a sweet along with sour flavor that will be able to quench the thirst of the children. The flavours pertaining to Shrub are influenced in a great manner by the ingredients of that of Mother nature. The organic spices are handpicked and it helps in providing one with an original natural touch (Kumar and Reinartz 2016). Stimuli can arise either internally or it may be evoke externally. The marketing stimulus primarily comprises of the four Ps: Product, promotion, price along with that of place. The decisions of the buyers are dependent to a great extent on that of social norms. The rural consumers are very conservative in nature and they would take a long amount of time in order to respond to the health drink (Magids, Zorfas and Leemon 2015). It is more of the urban educated class who are rich who will comprise a large section of the target market of the health Drink called Shrub. The personality of an individual will play a crucial role in defining the reasons of that of buyer behavior. Perception is indicative of the process with the help of which an individual interprets stimuli in order to make a complete picture. The primary motivations for having the health drink are that of comfort, social approval and to live a healthy life. The secondary motives comprise of style, beauty and that of curiosity. Comfort is provided to the sports person by the intake of Shrub who feels rejuvenated after having the health drink (Freeman et al. 2015). The individuals who go to the gym and are very much concerned about the fitness are also the ones who indulge themselves in the pleasure of having Shrub. The refreshing fusion of that of zesty orange, ginger and cinnamon will help in catering to the needs of the urban people who are interested in fitness and sports. The sweetness of honey will make it a favourite among the children and the sources are raw that makes it healt hy for them. The products are all 100 % Australian and they are unpasteurized along with being natural. The marketing team of Naturally Cheeky should focus on the different sports organizations within Australia as the niche target market. There are National Sports Organisations, State Sports Organizations along with that of sports schools where Naturally Cheeky can market their products. The main purpose of the sports organizations is to refrain the sportspersons from having junk foods so that it cannot deter their performance. The primary purpose of having sports drinks is to help the athletes of the high level to re-hydrate during the process of long work-out. The innovative health drink of Naturally Cheeky called Shrub will be able to replace water that is lost during the process of sweating heavily. Shrub contains herbals that can help the sportsmen in enhancing alertness and it helps in their relaxation. Shrub contains organic Ceylon cinnamon that has different kinds of medicinal properties. It also contains organic cloves that provide a sweet aromatic taste to that of the drink ( Spierer, Blanding and Santella 2014). It helps in evoking the essence of that of the sultry tropical climate. The organic mint present in Shrubs can aid in the process of indigestion. It will thus be of great help for the sports organizations to carry out business with that of Naturally Cheeky. Shrub has got a menthol aroma that will act as an appetizer for the people involved within the sports organizations (Kengpol and Wangkananon 2015). There are different organizations related to the beauty industry that can partner with that of Naturally Cheeky. These organizations provide the consumer with different kinds of products along with services that can keep them relaxed. The different spices and herbs that are present in that of Naturally Cheeky can help in keeping the people involved in the beauty industry fit and mentally healthy. A health revolution has started within the beauty industry and the cosmetic brands focus on the aspect of natural ingredients. The dietary regimen of an individual is also responsible for the clear skin and beauty of an individual. People in the present age want products that are non-toxic and are not detrimental for their health (Nielsen 2016). Shrub is composed of organic ginger that adds to the flavor of the shrubs and the medicinal property of ginger can come to be of great use for those who are in the beauty industry. Organic mint acts as a soothing herb that can help in dealing with in digestion. Mint comprises of a tangy fragrance and it has a strong menthol aroma that can act as a great appetizer. It also plays the role of a palate cleanser that can be very advantageous for that of the beauty industry (Ashurst 2016). It is of crucial importance that one stays hydrated when one is doing exercise. Ordinary water can act as a good choice as a drink but the energy drinks can help an individual in regaining energy. It has been seen that one can consume more of the drink if it is found to be flavoured (Pearson 2016). Naturally Cheeky can partner with the fitness organizations along with that of the gyms present within Australia in order to supply them with their natural drinks. The different kind of range of drinks that are offered by Naturally Cheeky like Cheeky Pair, Ginger Red, Minty Blonde, Troppo Blonde and seasonal range can help the ones doing exercise in staying hydrated and refreshed. Suncorp Bank Cost of Being Fit Report has shown that the Australians spend around $ billion within a year on that of gym membership along with sports equipment. The fitness organizations are growing in Australia at a steady pace and hence the partnership with Naturally Cheeky can provide the members of the fitnes s institutions with the energy drinks that they can have after the completion of exercise. The energy drinks can pave the way for certain risks like that of high blood pressure along with vomiting. The high sugar content of the energy drinks can prove to be injurious for the health of an individual. The spices along with herbs that are present in the Shrub will act as therapeutic food for the persons who are concerned about the fitness regimen (Wang, Soyama and Luo 2016). The delicious flavours along with aromas will help in enriching the taste of the drink and the health benefits of the drink will prove to be greatly useful for those who are concerned about their health. Australian honey is also made use of in the drink that is 100 % natural. The balance between sweet and sour that is provided by that of raw money will prove to be fruitful for the people who go into these fitness institutions (Azagba, Langille and Asbridge 2014). The honey that is consumed today is processed and fi ltered from that of the hive whereas raw honey preserves the bee pollen that has incredible nutritional values. The health powers of that of raw honey is immense and can benefit the people who are involved in the health and beauty industry. The motivation needs theory of Maslow mentions that people fulfil the needs on the basis of a five-part priority system. The different needs that compel an individual to try out a particular product or service is that of survival, love- self-actualization, esteem and safety. The consumers would feel motivated to try out a particular product because of their need for esteem along with self-actualization. Positioning and customer behavior Customer behaviour relates to how the people respond to that of products along with services. It is of extreme importance for the managers as focussing on the aspect of the consumers can prove to be effective in relation to the marketing of that of business practice. Understanding the customer behaviour can help the business in coming up with better products along with services and promoting them in an effective manner. Understanding the consumer behaviour is important for Naturally Cheeky as it helps them to focus on the particular target segments on which the company should focus on (Boban et al. 2016). Naturally Cheeky will be able to modify the products on the basis of the demand in the market. Segmentation, targeting and positioning approach can help in the building of a marketing plan that can lead to business profit of that of Naturally Cheeky. It can prove to be helpful in the creation of marketing communication plan that can help the marketers in prioritising propositions. I t can then help in the process of delivering the right messages to that of the audience. References: Ashurst, P.R., 2016.Chemistry and technology of soft drinks and fruit juices. John Wiley Sons. Azagba, S., Langille, D. and Asbridge, M., 2014. An emerging adolescent health risk: caffeinated energy drink consumption patterns among high school students.Preventive Medicine,62, pp.54-59. Boban, M., Stockley, C., Teissedre, P.L., Restani, P., Fradera, U., Stein-Hammer, C. and Ruf, J.C., 2016. Drinking pattern of wine and effects on human health: why should we drink moderately and with meals?.Food function,7(7), pp.2937-2942. Freeman, B., Kelly, B., Vandevijvere, S. and Baur, L., 2015. Young adults: beloved by food and drink marketers and forgotten by public health?.Health promotion international,31(4), pp.954-961. Kengpol, A. and Wangkananon, W., 2015. An assessment of customer contentment for ready-to-drink tea flavor notes using artificial neural networks. InToward sustainable operations of supply chain and logistics systems(pp. 421-434). Springer, Cham. Kumar, V. and Reinartz, W., 2016. Creating enduring customer value.Journal of Marketing,80(6), pp.36-68. Magids, S., Zorfas, A. and Leemon, D., 2015. The new science of customer emotions.Harvard Business Review,76, pp.66-74. Naturallycheeky.com.au (2018).Home - NATURALLY CHEEKY. [online] NATURALLY CHEEKY. Available at: https://naturallycheeky.com.au/ [Accessed 3 Apr. 2018]. Nielsen, K.E., 2016. Health beneficial consumer productsstatus and trends. InDeveloping Food Products for Consumers with Specific Dietary Needs(pp. 15-42). Pearson, S., 2016.Building brands directly: creating business value from customer relationships. Springer. Pearson, S., 2016.Building brands directly: creating business value from customer relationships. Springer. Schlegelmilch, B.B., 2016. Segmenting Targeting and Positioning in Global Markets. InGlobal Marketing Strategy(pp. 63-82). Springer, Cham. Spierer, D.K., Blanding, N. and Santella, A., 2014. Energy drink consumption and associated health behaviors among university students in an urban setting.Journal of community health,39(1), pp.132-138. Wang, T., Soyama, S. and Luo, Y., 2016. Development of a novel functional drink from all natural ingredients using nanotechnology.LWT-Food Science and Technology,73, pp.458-466.

Symbolism In A Christmas Carol Essay Example For Students

Symbolism In A Christmas Carol Essay A Christmas Carol, written by Charles Dickens is a straightforward narrative, which effectively uses symbolism to develop the major theme of the novel, Mankind is everyones business. Dickens careful choice of words demonstrates his excellent use of this literary technique. He begins his use of symbolism with the books title and carries through to the end of the story. The characters in A Christmas Carol also reflect symbolism. The main character, Scrooge, whose name comes from the words screw and gouge, means hard-hearted. Marley, Scrooges deceased business partner, represents the conscience of mankind. The three ghosts who visit Scrooge on Christmas Eve stand for memory, charity and the fear of death. By effectively blending symbolism into his characters and various objects within the novel, Dickens reminds his readers of the importance of taking notice of those around them. In the opening Stave of A Christmas Carol, Charles Dickens describes Scrooge as a squeezing, wrenching, grasping, scraping, clutch, covetous old sinner. Scrooge symbolizes all that dampens the Christmas spirit? greed, selfishness and a lack of consideration for mankind. We will write a custom essay on Symbolism In A Christmas Carol specifically for you for only $16.38 $13.9/page Order now Dickens clearly shows Scrooges character when two gentlemen approach him about a donation to help the poor at Christmas. Scrooge insists, Its not my business. Its enough for a man to understand his own business and not interfere with other peoples. The main characters Bah! Humbug! attitude is further seen in his treatment of his one employee, Bob Cratchit. The author characterizes Bob Cratchit as meek and gentle, which sharply contrasts Scrooges sour disposition and harsh treatment of mankind. Dickens uses Bob Cratchits character to symbolize the difficulties facing the lower class in England. Due to the meager salary, Bob Cratchit is unable to afford the necessary medical treatment for his youngest son, Tiny Tim. Cratchit is also faced with the reality of having to give his son a paupers funeral in the third stave of the novel. Dickens used this picture to address and undermine upper class prejudices, awaken readers to the harsh realities of poverty and bring attention to the strict, unjust laws governing those in poverty during the Victorian Era. As the story continues, Jacob Marleys ghost visits Scrooge. Through Marleys character, Dickens furthers his use of symbolism to expand the major theme in the book. Jacob Marley, a miser much like Scrooge, is suffering the consequences of his greedy ways in his afterlife. He appears to Scrooge draped in a heavy chain made of cashboxes, keys, padlocks, ledgers, deeds, and heavy purses wrought in steel. Dickens cleverly uses the chain to represent Marleys misplaced values while on earth and the misery he must now suffer because of his selfishness. Scrooge learns that he too wears a chain, much larger and longer than Marleys. Jacob warns Scrooge that any human who does not socialize with others during his life must travel among them in death. Dickens uses Marleys warning as a way to express the novels major theme, Mankind is my business. The welfare was my business; charity, mercy, forbearance, and benevolence were all my business. Marley warns Scrooge he must change his ways or he too will suffer the same fate. Before leaving, Marley tells Scrooge of three more spirits that will visit him and hopefully change his destiny. At a designated time, each spirit appears to Scrooge, taking him on a journey through his miserable life. The first ghost, Christmas Past, comes as both a child and a man with a bright, clear jet of light shooting from the top of his head. Dickens uses this spirit to symbolize the experiences in a persons life that influence who he or she becomes. The Ghost of Christmas Past takes Scrooge from his boyhood, as a solitary child, neglected by his friends, to the point where his fianc? Â © rejects him. Belle sees no future with a man obsessed with money and warns Scrooge to be happy in the life you have chosen. The second ghost appears as a great giant dressed in a green robe and surrounded by food. The Ghost of Christmas Present represents all of missed opportunities in life to help others. .ubb823f19d7abcea4d6055b360976d191 , .ubb823f19d7abcea4d6055b360976d191 .postImageUrl , .ubb823f19d7abcea4d6055b360976d191 .centered-text-area { min-height: 80px; position: relative; } .ubb823f19d7abcea4d6055b360976d191 , .ubb823f19d7abcea4d6055b360976d191:hover , .ubb823f19d7abcea4d6055b360976d191:visited , .ubb823f19d7abcea4d6055b360976d191:active { border:0!important; } .ubb823f19d7abcea4d6055b360976d191 .clearfix:after { content: ""; display: table; clear: both; } .ubb823f19d7abcea4d6055b360976d191 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ubb823f19d7abcea4d6055b360976d191:active , .ubb823f19d7abcea4d6055b360976d191:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ubb823f19d7abcea4d6055b360976d191 .centered-text-area { width: 100%; position: relative ; } .ubb823f19d7abcea4d6055b360976d191 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ubb823f19d7abcea4d6055b360976d191 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ubb823f19d7abcea4d6055b360976d191 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ubb823f19d7abcea4d6055b360976d191:hover .ctaButton { background-color: #34495E!important; } .ubb823f19d7abcea4d6055b360976d191 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ubb823f19d7abcea4d6055b360976d191 .ubb823f19d7abcea4d6055b360976d191-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ubb823f19d7abcea4d6055b360976d191:after { content: ""; display: block; clear: both; } READ: Withered Arm EssayThis ghost leads Scrooge through the city streets showing him how others celebrate Christmas. While at the home of his clerk, Bob Cratchit, a small, weak child catches Scrooges attention. When asked if the child, Tiny Tim, will live, the ghost informs Scrooge that unless things change the child will die. When Scrooge protests, he is haunted by his earlier words, If they would rather die, they had better do it and decrease the surplus population. As the spirit begins to fade away Scrooge notices two horribly dirty children tucked under his robe. Dickens uses these children, Ignorance and Want, to further his theme. They symbolize the difficulties facing the poor and mankinds obligation to them. The last ghost that appears forces Scrooge to look into his future. The Ghost of Christmas Yet to Come is a phantom shrouded in a deep black garment, which concealed its head, its face, its form, and left nothing of it visible save one outstretched hand. This spirit symbolizes fear of the future and of death. The Ghost of Christmas Yet to Come forces Scrooge to look into the future at a dead man whose passing goes unmourned by family and friends. Scrooge also returns to the Cratchit home and observes a funeral being planned for Tiny Tim. As the final scene in the Stave unfolds, Scrooge finds himself in a churchyard overrun by grass and weeds. Scrooge is startled when he sees his own gravestone. He realizes he must reverse his ways or this will become his fate. In his final words to the Ghost of Christmas Yet to Come Scrooge promises to change, I will honor Christmas in my heart and try to keep it all the year. I will live in the Past, Present, and the Future. The spirits of all three shall strive within me. I will not shut out the lessons that they teach. In his novel, A Christmas Carol, Charles Dickens is a master at using symbolism to develop his theme. Through his careful detailed descriptions of objects, characters and their actions, Dickens takes his readers on a symbolic journey exploring the theme, Mankind is everyones business. A Christmas Carol clearly shows how self-serving, insensitive people can be converted into charitable, caring members of society. As Dickens so clearly illustrates, if a society is to succeed, the business of mankind should not be the responsibility of just a few individuals, but should be everyones concern. In order to make the world a better place, everyone must take an active role in improving the lives around them.

Storytelling in a modern world essays

Storytelling in a modern world essays We humans are all storytellers, or story-listeners, or both. That's a crucial element of our humanity. Passing down the generations, constantly changing under the pressure of altering circumstances, stories link humanity together in chains of narrative. Odysseus sets out on the wine-dark sea, fights ferocious monsters, endures endless hardships, and eventually finds his way home; and so does Tim OBrien in The Things They Carried; and so do many thousands of other heroes conceived in the 2,900 years between Odysseus and OBrien. Storytelling has been, since the earliest times, the way people have ordered their reality. It is the fundamental use of language, that which creates and defines reality. As James Baldwin said in his essay, If Black Language Isnt a Language, Then Tell Me What Is?, People evolve a language in order to describe and thus control their circumstances, or in order not to be submerged by a reality that they cannot articulate. . .What joins all languages, and all men [sic], is the necessity to confront life, in order, not inconceivably, to outwit death (37). Baldwins understanding of the use of language can be extended to the purpose of storytelling. By telling a story, not only do we create reality, we defeat death. This concept of stories as constructing reality is not unique to Baldwin. In Narrative Means To Therapeutic Ends, by Michael White and David Epston, the same ideas of storytelling are enumerated, In striving to make sense of life, persons face the task of arranging their experiences of events in sequences across time in such a way as to arrive at a coherent account of themselves and the world around them. . .This account can be referred to as a story... (47) Ours has been the storytelling century: never before have so many of us had the chance to absorb so many stories. Earlier centuries heard stories face-to-face, figured them out ...

CDE website search and critique Essay Example | Topics and Well Written Essays - 250 words

CDE website search and critique - Essay Example The author states that factors such as influx and transient mobility of students aren’t considered a factor; neither is the impact of ESL students. Due to such mobility, critical data is missing in the overall evaluation of this approach. His argument is sound and the resources support his paper. The author tries to be objective in his approach to the data; however, decides that due to multiple flaws, it’s not relevant as there are many important factors left out. He includes another article giving more specific data about who is responsible for student learning; perhaps this was his attempt at objectivity. He sides with the educator; he is also an educator with a job to protect. He doesn’t go into any details on how the evaluation could be more objectively done, or offer any alternatives to ways in which teacher evaluations could be more indicative of their efforts at education as opposed to the students’ performances. It is, indeed, a twofold approach wh ich provides the most objective picture and the fairest evaluation of teachers’ impact in the classroom; careful combination of teacher innovation and student readiness is involved. References Epstein, Marc. A Teacher Wonders: Can Grading Teachers Work? American Teacher. Fall 2008, p 14-17. American Federation of Teachers. Web. April 8, 2011.

Cap-and-Trade Assignment Example | Topics and Well Written Essays - 250 words

Cap-and-Trade - Assignment Example This approach is based on credits which are issued to corporations by governments or a set authority. A corporation is issued with a set limit of the pollution level that they can cause in a given region. If it can achieve that, they can transfer their credits to another company for a given fee (Burney, 2010). Therefore, cap and trade approach creates a marketing system for those companies that are better or are able to reduce their emissions and at the same time is punishes those companies that can not be able to do so financially. On the other hand, carbon tax is a tax imposed on carbon fuels. This approach offers corporations and governments a cost effective way of reducing greenhouse emissions in to the atmosphere. Carbon tax approach is mostly applied in OECD countries based on energy products and motor vehicles (Burney, 2010). There has been increased opposition to this approach citing concerns that it can lead to firms relocating and people losing jobs. On cap and trade approach, there are no emissions costs but the influence is on the broader economy. Therefore, this approach favors the corporations. That means that whenever anyone at a personal level does any mistake he or she will not be involved. On the other hand carbon emissions are always monitored by the carbon in the fuel (Burney, 2010). I also find that very far fetched because homesteads emit as much greenhouse gases as corporations. Therefore, in my opinion I believe these measures are not enough to combat climate

Challenges of a Community College Student Personal Statement

Challenges of a Community College Student - Personal Statement Example I registered for 12 credits this semester, which includes 2 English classes and 1 Math. I think I doing good on my Math subject, great so far, even though it's hard to keep up in this 4 hour class. Then again, I try my very best with the help of energy drinks and coffee. My English classes require too much time, but I still manage to do it, even with procrastination. My son goes to the daycare 5 times a week, from 6am to 7pm. He is basically spending his whole day there. Daycare is not a place for a child to grow up. I see family reunions, birthdays; religious celebrations pass by without me. I am never there. I always have the same reason, that I am at school or I have to work to do. Because I have to work long hours, this becomes a conflict with the time I use up for my school. Giving time for my family and friends gets tougher, when I have to work on an 8 to 9 hour job basis and then spend about half of the day at school. Although school and work drives me nuts, the biggest challenge for is not having enough time for my family and friends. My work schedule is Sundays thru Thursdays, from 10pm till 7am. Not only do I have an impossible schedule, but the quantity of work that I perform every night. I work for logistics at Target. Every night I help with the truck unload procedure by scanning 2,500 to 3,000 boxes per truck.

Free Essay: 17th century Life Exposed in Nathaniel Hawthornes The Scarlet Letter :: Scarlet Letter essays

17th century Life Exposed in The Scarlet Letter The Scarlet Letter by Nathaniel Hawthorne expresses the aspects of relationships, religion, community, discipline and punishment in the puritan community of 17th century Boston. Relationships between men and women were very constrained and that is what made adultery such a bad sin in the eyes of everyone in the community. Religion seemed to govern over all, people would look up to reverends and the community believed that fate was their destiny. Public discipline and punishment were used to discourage everyone else from committing the same crime or sin as the offending "criminal" did. The community was to follow the beliefs of god and to do their duties the best they could, yet were there to criticize and punish all who disobeyed the religion or laws. In 17th century Boston every thing was very strict and everyone was expected to follow the laws, which makes Hester's sin such an excellent example of the beliefs of that time period. The first scaffold scene is very important because the scene sums up the beliefs of the general public at that time, and gives a prospective of what Hester Prynne must deal with. In the beginning of chapter two the scene is descri bed as "it could have betokened nothing short of the anticipated execution of some noted culprit,"(47) showing that the whole town was there for a ruthless public punishment. The crowd was not there for an execution though, but there for a public punishment of Hester Prynne who had committed adultery. A townsman describes Hester's punishment to a stranger as, "they have doomed Mistress Prynne to stand only a space of three hours on the platform of the pillory, and then thereafter, for the remainder of her natural life, to wear a mark of shame upon her bosom."(58) This scene shows the weight of values and morals upon society in the 17th century and how public punishment was not only used as punishment but as a way to discourage others from committing the same crime. The community was key in this punishment because it helped alienate Hester and further her pain. The punishment brings forth Hester's underlying pain, "[Hester] sent forth a cry she turned her eyes downward at the scarlet letter, and even touched it with her finger, to assure herself that the infant and the shame were real.

Describe the characteristics and cause of challenging behaviour Essay

Case study 1 In case study 1 Winston is physically aggressive. However over recent months he has become very withdrawn, extremely grumpy and agitated. In the case study it says how Winston wife known as Ruby was assisting him to get ready for bed when he lasted out punching her in her chest. This shows he has become physically aggressive. The characteristics for his behavioural change, was that he shouts obscenities loudly, especially in the evening before going to bed. The cause of his behaviour is due to the fact he had Alzheimer disease. 1. What type of challenging behaviour is being displayed? The challenging behaviour being displayed is reactive. 2. How do you know this? Describe the characteristics His characteristic of his challenging behaviour is intimidating, aggressive and abusive. I know this because it says in the case study that Winston ‘shouts obscenities loudly, especially in the evening before going to bed, and has now become physically aggressive towards his wife’ another stage that shows his challenging behaviour is when Ruby is assisting him and he lashes out punching her in the chest. 3. What are the causes or triggers?  Winston has Alzheimer Disease. This is a type of dementia. Dementia is a group of symptoms which affects the way the brain functions; this could also affect the way Winston behaves as he could become aggressive. The cause of Winston’s anger is due to his physical illness, (Alzheimer Disease) this makes it difficult for him to do some activities and that’s why he has the help of his wife. Case study 2 Sean’s 21 years old and has been living with his auntie for the past two months because life at home has been very uncertain due to his parents going through a divorce. He does not know his auntie very well and is slightly uncomfortable to talk to her about his personal issues. Sean regularly attends youth club and enjoys meeting his friends from school there. She asks him about his career history and he doesn’t seem to like it as he responds abruptly. He suddenly appears to be very offended by the questions and starts to swear at the support worker repetitively and says ‘what do you need to know this for?’ He gets up and says ‘Forget it’. He starts to walk away while shouting racist comments towards the support worker. 1. What type of challenging behaviour is being displayed? In the case study it says Sean’s, ‘starts to walk away while shouting racist comments towards the support worker.’ This shows that his behaviour is challenging and he shows this verbally. 2. How do you know this? Describe the characteristics I know this because when Sean’s support worker talks to him, he’s response with a short reply, he swears at the support worker over and over asking why the support worker is questioning him. Sean characteristics are intimidating and violent. 3. What are the causes or triggers?  Sean’s behaviour is could be caused due to the fact his mother and father are separated and divorced. Because of this, he may feel unhappy and stressed. When his support worker questions him about his employment history he might have been worried about being judged.

Understanding the Phenomenon of McDonaldization

McDonaldization is a concept developed by American sociologist George Ritzer which refers to the particular kind of rationalization of production, work, and consumption that rose to prominence in the late twentieth century. The basic idea is that these elements have been adapted based on the characteristics of a fast-food restaurant—efficiency, calculability, predictability and standardization, and control—and that this adaptation has ripple effects throughout all aspects of society. The McDonaldization of Society George Ritzer introduced the concept of McDonaldization with his 1993 book,  The McDonaldization of Society.  Since that time the concept has become central within the field of sociology and especially within the sociology of globalization. The sixth edition of the book, published in 2011, has been cited nearly 7,000 times. According to Ritzer, the McDonaldization of society is a phenomenon that occurs when society, its institutions, and its organizations are adapted to have the same characteristics that are found in fast-food chains. These include efficiency, calculability, predictability and standardization, and control. Ritzers theory of McDonaldization is an update on classical sociologist Max Webers theory of how scientific rationality produced bureaucracy, which became the central organizing force of modern societies through much of the twentieth century. According to Weber, the modern bureaucracy was defined by hierarchical roles, compartmentalized knowledge and roles, a perceived merit-based system of employment and advancement, and the legal-rationality authority of the rule of law. These characteristics could be observed (and still can be) throughout many aspects of societies around the world. According to Ritzer, changes within science, economy, and culture have shifted societies away from Webers bureaucracy to a new social structure and order that he calls McDonaldization. As he explains in his book of the same name, this new economic and social order is defined by four key aspects. Efficiency  entails a managerial focus on minimizing the time required to complete individual tasks as well as that required to complete the whole operation or process of production and distribution.Calculability  is a focus on quantifiable objectives (counting things) rather than subjective ones (evaluation of quality).Predictability and standardization  are found in repetitive and routinized production or service delivery processes and in the consistent output of products or experiences that are identical or close to it (predictability of the consumer experience).Finally, control within McDonaldization is wielded by the management to ensure that workers appear and act the same on a moment-to-moment and daily basis. It also refers to the use of robots and technology to reduce or replace human employees wherever possible. Ritzer asserts that these characteristics are not only observable in production, work, and in the consumer experience, but that their defining presence in these areas extends as ripple effects through all aspects of social life. McDonaldization affects our values, preferences, goals, and worldviews, our identities, and our social relationships. Further, sociologists recognize that McDonaldization is a global phenomenon, driven by Western corporations, the economic power and cultural dominance of the West, and as such it leads to a global homogenization of economic and social life. The Downside of McDonaldization After laying out how McDonaldization works in the book, Ritzer explains that this narrow focus on rationality actually produces irrationality. He observed, Most specifically, irrationality means that rational systems are unreasonable systems. By that, I mean that they deny the basic humanity, the human reason, of the people who work within or are served by them. Many have no doubt encountered what Ritzer describes here  when the human capacity for reason seems to be not at all present in transactions or experiences that are marred by rigid adherence to the rules and policies of an organization. Those that work under these conditions often experience them as dehumanizing as well. This is because McDonaldization does not require a skilled workforce. Focusing on the four key characteristics that produce McDonaldization has eliminated the need for skilled workers. Workers in these conditions engage in repetitive, routinized, highly focused and compartmentalized tasks that are quickly and cheaply taught, and thus easy to replace. This kind of work devalues labor and takes away workers bargaining power. Sociologists observe that this kind of work has reduced workers rights and wages in the US and around the world, which is exactly why workers at places like McDonalds and Walmart are leading the fight for a living wage in the U.S.  Meanwhile in China, workers who produced iPhones and iPads face similar conditions and struggles. The characteristics of McDonaldization have crept into the consumer experience too, with free consumer labor folded into the production process. Ever bus your own table at a restaurant or cafà ©? Dutifully follow the instructions to assemble Ikea furniture? Pick your own apples, pumpkins, or blueberries? Check yourself out at the grocery store? Then you have been socialized to complete the production or distribution process for free, thus aiding a company in achieving efficiency and control. Sociologists observe the characteristics of McDonaldization in other areas of life, like education and media too, with a clear shift from quality to quantifiable measures over time, standardization and efficiency playing significant roles in both, and control too. Look around, and you will be surprised to find that you will notice the impacts of McDonaldization throughout your life.